https://www.rossambrosedesign.com/work daily 1.0 2024-09-06 https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569931739885-6LL4DCRKEZZAVMFXSUQO/ABOUTME-01.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1564495358711-2MJH6KLY2JE7KX967W5R/tracegif2.gif Work - Experimentation After considering a range of potential solutions, we began experimentation with bimetallic strips and coils as a method of recording a heating cycle. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569431565809-0BH8UWOIADI7YJ5WLSVC/WEBSPACER2-02.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1564493886699-J7JTC2X4FFPM4ISW4Y0E/research-04.png Work - Research Interviews, body-storming, site visits and desk research established a clear picture of a surgical kit’s users and its path from manufacturing to surgery. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1564495862768-DA6YA3JEVUSOPO1OL0ED/prototype%2B%252B%2Bdesign-01.jpg Work - Prototyping 1:1 scale 3D printed prototype with functional bimetallic gate. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569431530591-ELTJVC08354Z99WIZKGQ/WEBSPACER2-02.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1564497785835-I2QWKEMCFPRTS8SLF880/slideshow-03.png Work - Label Integration designed to integrate with existing surgical kit specifications https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1564491510915-7O6F2FOTM9KFF04QAE54/Trace+Web+Images-05.png Work - Heat Activated Monitor A bimetallic coil turns a gate allowing a single counter through the chamber each time the kit is heated and sterilised in the autoclave process. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1564497783642-RHJTARZVKCOKC5M2REUJ/slideshow-02.png Work - Part of a Process When the counter finishes, the kit is returned to DePuy where it undergoes detailed inspection before the counter is reset and dispatched to another hospital. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1564706376166-3J3ZO9D0YCR1TSIL0526/traceweb3.jpg Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569512144406-K3TFISTQUBNLESS3DMDN/WEBSPACER2-02.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569499239277-YQ5AXEQIQBWU776OOAFX/WEBSPACER2-02.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1564502448024-BV3VQTFT5L8ZV6YBO24K/2+-+DEGREE+SHOW+CONTENT+26.jpg Work - Final Prototype After building a variety of Lo-Fi prototypes and testing user interactions, a 1:1 scale 3D printed prototype was produced. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1564704829866-CEH7HK8O6WH430GDOCIZ/clockwise_app_gif3.gif Work REFLECTION https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1564501548037-IB51BELFX855UGTVUUKZ/clockwisedevgif2.gif Work - UI Experiments Developing UI based on 12-hour clock face to intuitively communicate body clock to real time desynchrony. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1564703560938-8KXLOFU18USPA4Z2RIP3/ClockWisehero-01.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1564705765599-26EKA8AIDU3GLQ155GPL/clockwisewatch_gif.gif Work AUGMENTATION https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1564500892508-030P60RQ3DDTSLBCBZ6T/2+-+DEGREE+SHOW+CONTENT+16.jpg Work - Design Drawing Iterative sketching to develop the wearable’s form. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1564705535948-I0IFSJUSX6NDQWP804YS/clockwise%2Bapp_plangif1.gif Work FORESIGHT https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569499211660-J6RUG7R2ZMDQAPFBOE9U/WEBSPACER2-02.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1564505025771-VK21T4VBF3NQISKIZDID/Ross+Hero+image+%282%29.jpg Work - No Energy Required Pour 500ml of water into the reservoir daily. Wicking fabrics and gravity diffuse the moisture across the surface of the unit and the evaporating water results in a 2-3 degree change inside. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1564504754416-ODZ171W6U2KZMJXMXTU9/%3Cuntitled%3E+2.jpg Work - 3rd Space Fresh produce storage that keeps many fruit and vegetables fresher for up to 3 times longer than fridge and fruit bowls. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569430943291-PNSPOEHWQ22PII6IVFED/WEBSPACER2-02.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1564505229292-ILZSMFVED7QMZUH3PPNL/whitebg+stow1.jpg Work - Natural Habit Herb planters on the exterior of the unit stabilise temperature and create a natural reminder to water the unit. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569430917747-QCYMYUDX3L1TRABFEH6U/WEBSPACER2-02.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1564504939150-2Z2CRA5Y7E32CKG2M7YK/DSC07382.JPG Work - Results Speak for Themselves Stow (left), fruit bowl (centre) and fridge (right) https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569427832835-T35ZZB4GTA2HZPAB5RGN/STOW-web7-3.jpg Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569500399236-H0ECRQ940TWP52HBQSTP/WEBSPACER2-02.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569431022592-T5T42WGWKF4ZTHK5FYFB/WEBSPACER2-02.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1565358268904-URZN675X9U0TV8XR6VGK/fundablegif_tweets.gif Work DEMAND SENSING & MODELLING https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1565358165335-0Q3QKHZV5DJE4M9OWPQB/FundableGifHero.gif Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1565358394110-CO4UQL50BH5LQ77F1F7K/fundablegifpath.gif Work DISTRIBUTED MANAGEMENT https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569430986180-BKCEVD29BFTBKGH096CY/WEBSPACER2-02.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1565362770050-1KZ4OMHTHBI6NDFSAK29/fundableprototype+gif.gif Work DASHBOARD https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1565359549169-GWXORI33YSS6OM4LT6CO/Screen%2BShot%2B2019-08-09%2Bat%2B15.04.23.jpg Work - Future Of Community Hack Fund-able was built during a 5 day sprint as part of Dubai’s 10x Initiative for CDA (Community Development Authority) https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569587022054-1NVMQEDZ97HWDDCNM93J/WEBSPACER2-02.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1565367951041-9TJMUUXW8OCUW1OJHOZH/eclective_roadawarenessgraphic.gif Work TRAFFIC AWARENESS https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1565367685894-KR3RJMLHXOO8WT5CLFZI/EclectiveFeature1.gif Work CROWD SOURCED RADIO https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1565367233240-W5WF7M9RP2IE200NUEE3/eclectivehero5.gif Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569587482901-5B1Z3R4LGOIXVSD7TCHV/FordHackGif.gif Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1565368850075-6RTVMHZQEINSDKZ6572T/eclectivefeature3gif%286%29.gif Work RISK RESPONSIVE VOLUME https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569587110324-RN7VXCICD88NZYB4R7BL/WEBSPACER2-02.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569587066192-UA27DF9Q0BE5GJ53TCK1/WEBSPACER2-02.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569500183174-7P7K7QVRKUNE2GNFW9UY/WEBSPACER2-02.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1567164183063-6E27F3A0JW28AZULJ5EN/DropGif2.gif Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569500134282-EYERU6HUG1BJMQ1UCGBW/WEBSPACER2-02.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569932189758-DCPZ2EU11IN0EHW8YMJZ/DROP_TRANSPARENT-03.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1568983789395-VTRCW4H9T3A192I5EVKM/FOCCard_gif.gif Work - Future Drivers Interviews, workshops and analysis allowed the team to distill 100 drivers shaping the future consumer. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1568981250266-5HZKIN928OV8QPK8CAOY/FoC_infographic_blended.jpg Work Future consumer now started with a co-created body of drivers & hypotheses and culminated with 5 sprints in 5 cities each of which created 3 consumer profiles and scenarios. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1568991001376-1XA08580WVAU6W6PQQHB/FoCExGif.gif Work - Speculative Exercises We designed bespoke speculative exercises to enable participants to collectively define their preferable future and the opportunities it will create. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569588283329-9PXKDWS2LW8PPUMDKIQL/WEBSPACER2-02.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569588302535-RE54XTU76PBCQYBE93W9/WEBSPACER2-02.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569587901446-6FINS38QEC3W4T2LWSQU/WEBSPACER2-02.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569588120404-EVVB67UFYJ8VGAWGTVMI/WEBSPACER2-02.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569587815598-UF2PVY9RXRURSJSA371U/xwebIntro-05.jpg Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569588033560-59L36XCIYULGH784EW8B/promarkethackgif2.gif Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1568827440607-ND8M8ML8SBUJNJJKDCKN/billyx2.gif Work AUGMENTED GUIDANCE https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569501014733-9611LM1O3I5GKNK2IPWC/WEBSPACER2-02.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1568828345317-PLHVEYO8P1EXESLZ85ZK/Billy_Infographic_09.jpg Work - User Journey Billy expedites the smart home device instillation process by giving customers of control of a large proportion of the traditional instillation process. Empowering customers to engage with the device increases engagement and optimises the effectiveness of the devices. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1568828557884-MEW7G6JDCDH1BNOJEOTA/Billy_Infographic_092.jpg Work - Technology Roadmap Billy is designed to integrate easily with the energy industries current processes & technology, over time the service will expand to place customers at the centre of their smart home with Billy at their side to maintain existing products as well as choose and install new ones. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569500979258-3WQWZ8SHWC6H874F1RQF/Billy_introGOOD-07.jpg Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1568825298172-QURL7EGDFHX8J8CO7YF9/billy+gif+1.gif Work HOME INFORMATION CAPTURE https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1568825536494-2FTZOUS989SBLPCM33R1/billyX3.gif Work CONNECTING WTIH THE UNCONNECTED https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569501275174-HVTI0ZVF9TLCAE3XFJTU/WEBSPACER2-02.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569501174677-B91ZFQAS860N7SRDXK5L/WEBSPACER2-02.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1634305134617-PECCMKFSMW4ZKJENFGP2/EarshotHERO_person.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1634221694081-7S9THXOU9GHP94JAUOMK/19.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1634224890531-WWZG5AS9717Q25XBTOV3/Earshot_create.gif Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1634224871521-3NHYJTU2JW882Q5D16JC/Earshot_DiscoverVideo.gif Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1634224914249-R5WWXTGHH9LR5411HJZ4/Earshot_Filter2.gif Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1634224917536-HYEAW3AYQY2QC5L8ZW8O/earshot_message.gif Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1634138550032-PZOKB57T9193IQDZ5HPC/Cache_MockUp.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1561674717111-E1PLON8048TYXUUJYG75/Cache_MockUp2.jpg Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1634137688893-UWCFPFRFQ0IPK8043NVO/Cache_AppMockUpSlides.003.jpeg Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1634137804665-BION0PF7W0CNWWOJKI38/Cache_MockUp.jpg Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1634215673445-SWNYRHFT0MMN3O4TF759/SensoCounterPart.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1634215770591-G9AEMM1LQP2CVER0C0AW/RENDER4.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1634316249686-HNYQB0WFFMBOIXMEJZZI/danceVideoSmall.gif Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1634316137803-TPPDG7GJL7ARW9C8QZ9O/storeVideo.gif Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1634316150439-36WZLYIIVS0JU432SMZS/CallVideo.gif Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1634316154758-UP8DA5Z1Z3020EO8DJQ5/textVideo.gif Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/68100dcb-9f36-453b-b108-0948d37564e8/Smoke+Test+2.gif Work - Smoke Test Product-Market Fit & Commercial Validation An explorative marketing campaign on social media as well as banner ads embedded in the product which when clicked invited users to pre-register for a SyndiCard in exchange for free credit when the product launches. The interaction measured interest as well as capturing some basic insights via the registration form. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569431530591-ELTJVC08354Z99WIZKGQ/WEBSPACER2-02.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/3ef515a8-97a3-4fe7-a4e7-b508c6a94712/User+flows+Gif.gif Work - User Flows & Wireframes User Journey Development Designed, tested and iterated wireframes with users to identify the best points in the user journey to drive users towards SyndiCard adoption as well as optimising UX copy and user flows when the user executed a payment. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/aa6aa7c6-a3a5-47df-8071-7955a98b7ea2/Unmoderated+Testing+Gif.gif Work - Unmoderated Testing UX testing & Optimisation Tested our proposed user journey with a paid community of Maze testers. The test environment included a range of base-line questions, clickable prototype ‘missions’ and feature ranking tools. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569431565809-0BH8UWOIADI7YJ5WLSVC/WEBSPACER2-02.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/a2a8b8b4-4789-4d36-8b54-efe59f3ebfc0/SyndICard+Prototype+Gif+FINAL.gif Work - SyndiCard Trial Launch Live Product Validation After iterating and refining our prototype based on feedback, a SyndiCard trial was launched with the pre-registered users who signed up during the smoke test. High level user activity was monitored via HotJar and a selection of users were interviewed for more in-depth feedback. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/0f245996-b93b-41e5-aa5e-dc85a5bf6f0a/Customer+Discovery.png Work - Customer Discovery Value Proposition Discovery & Validation Moderated customer discovery process initially using explorative questions and user journey mapping followed by designing and testing wire-framed user flows. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/fff5d16b-346c-48b1-8e32-d946ab7c619e/Hero+Image+Mock+Up+-+Mobile+%26+Desktop+Live+-+Updated+.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/5edff7ec-ba72-4462-8433-0e8e64118541/Workshop+Gif.gif Work - Hypothesis Workshop Initial Scoping and Internal Alignment An initial cross-functional workshop between commercial, clinical and product teams aimed at sharing knowledge and building a hypothesis of stakeholder needs in order to establish an initial understanding of technical and legal limitations that would need to be considered. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1673444564106-HQ8QQ6VJI50BF806YGYM/Responsive+Mock+Up.jpg Work - Full Responsive Web App Syndi maintains a unified experience across desktop and mobile interactions, enabling users to interact with the platform in whatever environment suits them best. Every component and layout is designed to be fully responsive, ensuring rapid and agile development as the platform expands. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1672842745416-4IXTM7T126QLTM1OCTDH/Insights+Final.jpg Work - Mental Health Insights Once an assessment is complete, users review their insights. They can see their clinical mental health scores, focus areas, progress over time as well as schedule assessment reminders. Education was identified as a critical support tool and also provides the user with context for their service recommendations. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1672842765131-QM7HAS19WWO43PHZY5IS/Recommendations+Final.jpg Work - Personalised Service Recommendations Once a user’s mental profile is ingested, Syndi provides personalised recommendations from a curated library of clinically validated services complete with clinical reviews, impact scores and UX ratings. Users can access specialised exclusive trials and discounts with a single tap. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1672842791281-PDO6S04CH4N4AQCHURQD/SyndiCard+Final+-+WITH+CARDS.jpg Work - SyndiCard Partnering organisations can provide their members with SyndiCard virtual card which can be pre-loaded with monthly or quarterly budgets and can only be used on Syndi’s recommended services. Providing users with a budget ensures they can maintain their privacy and find the path thats right for them whilst feeling supported by their organisation. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1673440314215-K780BQK382HH7CT1VBMR/Syndi%2Bpartner%2Bportal%2B-%2BMultiScreen%2Bmock%2Bup.jpg Work - Partner Portal Organisations that want to provide their members with Syndi and vetted services on Syndi’s platform can manage their accounts and view anonymised dashboards via Syndi’s partner portal. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1704904898608-HPLZZUZ7858VM2TEW48P/Spring_Journey.jpg Work - Bootstrapped Store Journey Creating a circular e-commerce and logistics platform demands substantial resources and time. To minimise risk, Spring needed to experiment with and validate product-market fit, to refine a broad hypothesis into a succinct, viable scope. In collaboration with internal stakeholders, I led a team to craft and execute a bootstrapped journey encompassing marketing, conversion, and ongoing support services—all without resorting to custom development. This lean approach facilitated the onboarding of Spring's first 50 customers, generating evidence of both commercial and operational viability. Simultaneously, it fostered a community of early adopters whose engagement played a pivotal role in guiding Spring's ongoing development. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1704993153911-IBF4BGA0PNB89QNRNBUU/Wireframes+-+Prototyping+%26+Development.jpg Work - UX Iteration Cycles Circularity and hardware subscriptions are inherently disruptive concepts and require new customer behaviours and a change of attitude to the concept of ownership. Although initial user research revealed consumer openness to the principles of Spring, unmoderated testing quickly exposed confusion and mistrust. Leading a team of designers and UX researchers, I orchestrated a series of prototype testing and iteration cycles. Employing a range of methods we refined the user flow and language to optimise conversion rates and define the MVP scope for Spring Store. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1704993111244-5O090I7E5TAW6D2F25HI/Hero+Image+Instead_+%281%29.jpg Work - UX Research Case Study : Spring+ Our team identified a broad range of opportunities in flexibility, protection, and pricing models. To translate noise into a clear signal, I led a UX research process focussed on prioritising which subscription features had the most value to which personas and how much they would be willing to pay for it. Conducting max-diff analysis via surveys, we presented users with a series of feature pairs to rank, offering initial quantitative analysis. This guided the creation of a proposition asset, which was iterated through further surveys and interviews. Ultimately, we defined a premium subscription model which was launched through trials on Spring’s store. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569431530591-ELTJVC08354Z99WIZKGQ/WEBSPACER2-02.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1704904836825-C9C1YOZH4ZBQIV3UJKXN/Spring_Hero.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1561645212624-RR9B8MSPAQZ6D3DFTNBL/IMG_0924.JPG Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1561674717111-E1PLON8048TYXUUJYG75/Cache_MockUp2.jpg Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1564497097966-E9NKWY2H86IPNJMU7AR9/traceweb5.jpg Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1564755271537-0NK2887EBSLEPXOKGUGW/fundablemickup2.jpg Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1565356063831-8JCD3P25T794F6CLLH1W/Ross+Hero+image+%282%29.jpg Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1565365926286-IFO8U57CYAW60MHNX49E/Eclective-incar+mock+up.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1568807167479-928NJIWRCDJNL2HDG64S/Promarketer+MockUp.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1568820259979-IQHRAMX3TT1YKTKUSG7Z/clockwiseapp_render.jpg Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1568980923397-OIGYF4P5UG1OEH0KXDEA/FutureConsumerNow.jpg Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569497574895-D2UHOVQI7K388QGT9UIX/webBG-01.png Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1569933772028-FVH150AT0PVRSLNQ9NR0/Billy_introGOOD-07.jpg Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1570116320487-FJAKYQRLQF6B8CPZ170N/DropHeroImage.jpg Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1634138825504-DK5CWY47KR2I8OV0UW29/Cache_MockUp.jpg Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1634217549251-NZU50NGX45NQMHAS2O8P/render3.jpg Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1634221745221-LOB6LT7C6O87RM2UUUI2/19.jpg Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1673445228648-2FNUFNSMJ69VXNNXXQUC/Hero+Image+Mock+Up+-+Mobile+%26+Desktop+Live+-+Updated+.jpg Work https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1704906575140-BNYOYRK597176J5BJ9R6/Spring_Hero.jpg Work https://www.rossambrosedesign.com/billy-infographics daily 0.75 2019-09-18 https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1568828345317-PLHVEYO8P1EXESLZ85ZK/Billy_Infographic_09.jpg Billy infographics - User Journey Billy expedites the smart home device instillation process by giving customers of control of a large proportion of the traditional instillation process. Empowering customers to engage with the device increases engagement and optimises the effectiveness of the devices. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1568828345317-PLHVEYO8P1EXESLZ85ZK/Billy_Infographic_09.jpg Billy infographics - User Journey Billy expedites the smart home device instillation process by giving customers of control of a large proportion of the traditional instillation process. Empowering customers to engage with the device increases engagement and optimises the effectiveness of the devices. https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1568828557884-MEW7G6JDCDH1BNOJEOTA/Billy_Infographic_092.jpg Billy infographics - Technology Roadmap Billy is designed to integrate easily with the energy industries current processes & technology, over time the service will expand to place customers at the centre of their smart home with Billy at their side to maintain existing products as well as choose and install new ones. https://www.rossambrosedesign.com/curriculumvitae daily 0.75 2024-01-18 https://images.squarespace-cdn.com/content/v1/5d14bea44174470001c188a4/1b295ebe-fd02-4f6f-a284-cc6b8e34b5d4/RossAmbrose_CV24.jpg CV View or download the PDF here. https://www.rossambrosedesign.com/contact daily 0.75 2019-10-01